Media Kit

Guiding Star Project, a national provider of healthcare services for women, has launched a five-year nationwide expansion effort to convert pregnancy care centers into full-service medical clinics complete with exam rooms, healthcare equipment, and dedicated physicians and/or nurse practitioners. Motivated by the U.S. Supreme Court decision overturning Roe v. Wade, Guiding Star Project sees this shift as an opportunity to improve overall maternal outcomes and infuse communities with a preventative education model of care that is empowering and woman-centric.

About Leah Jacobson

Leah Jacobson, MA, IBCLC is the founder and CEO of the Guiding Star Project, a non-profit family of women’s healthcare centers dedicated to creating a new standard in women’s healthcare that helps women to better understand and embrace their natural bodies. She is a former campus minister, turned International Board-Certified Lactation Consultant, who has worked with thousands of young people and mothers since 2000. Amidst growing her family and welcoming seven children, Leah received her Master’s Degree in Health and Wellness and has spoken internationally on issues pertaining to women’s healthcare. She is also the author of “Wholistic Feminism: Healing the Identity Crisis Caused by the Women’s Movement” (Lumen Press, 2021).

About Shawn Zierke

Shawn Zierke is the Vice President of Affiliates for the Guiding Star Project. With over 16 years of non-profit leadership experience in the pro-life world, Shawn is keen to advance Guiding Star Project’s goal of establishing additional affiliates across the United States in a new post-Roe world. She has successfully converted pregnancy counseling centers to pro-life pregnancy help medical clinics and has upgraded pregnancy health medical clinics to full women’s health clinics. Shawn and her husband of over 30 years have five adult children and a newly adopted infant son and reside in the Gainesville, FL area.

Sample Interview Questions:

1.) What is the Guiding Star Project, and what are its four defining pillars of care?

2.) Have you seen an increase in demand for services at Guiding Star centers since Roe was overturned, or how have your services/offerings changed as a result?

3.) Guiding Star is on a mission to convert pregnancy resource centers into Guiding Star affiliates. What are some common misconceptions about what pregnancy care centers do and do not offer, and why is this important for the public to understand?

4.) What are some of the biggest challenges Guiding Star Projects faces with this ambitious expansion plan?

5.) Can women receive care from Guiding Star if they do not live near an affiliate?

6.) Where can people learn more or get involved?

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